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Deloitte Healthcare 3.0 enables the shift from traditional to consumer driven healthcare

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Introducing the Healthcare 3.0 model

Systemic changes in daily human behaviour will undoubtedly influence and affect lifestyle. Economic prosperity, aging population, the growing middle income population and sensitive public policy are key demand drivers of better healthcare and infrastructure. This will ultimately manifest in a gradual but undeniable shift in health outcomes of the population together with the related areas of the healthcare ecosystem. The concept of the Healthcare 3.0 model is inspired by the Web 3.0 movement in reference to its collaborative and evolutionary journey of development.

Aligned with the Healthcare 3.0 model is the increased focus on the Consumer-Patient archetype. Essentially, the Consumer-Patient archetype brings together two previously well-established and pre-defined approaches to healthcare, namely the patient-centred care approach and consumer-directed commercial models.

The patient-centric care approach

The patient is the centre of the healthcare universe with the other healthcare component elements revolving around the focal point.

The shift from traditional to consumer driven healthcare model

In the traditional healthcare model, the links between stakeholders often bypass the patient entity in terms of business engagement. Moving forward, it will be critical to establish a direct connection to the Consumer-Patient archetype.

The Deloitte Healthcare 3.0 model

The human body is a complex system which owes its continued survival to the fact that individual component organs are simultaneously working independently and yet in unison in a fully integrated and synergistic manner within a self-regulated environment. In Healthcare 3.0: Healthcare for the new normal, Deloitte draws a parallel to this metaphor to illustrate key areas within the Healthcare 3.0 model and provide insights on the future and evolving state of healthcare.

Read the Healthcare 3.0: Healthcare for the new normal thought leadership piece and follow the conversation on #Healthcare3.0 on Twitter

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David Graham

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